![PM Focus](https://www.pmfocus.dk/wp-content/uploads/2023/08/H1.jpg)
Our unique way of working
![PM Focus](https://www.pmfocus.dk/wp-content/uploads/2023/08/Hssahota11_xlient-PPT2_V9-01-1024x576.jpg)
How do you transform from being technology driven to market driven?
We focus on solving your challenges and work according to our proven 5 step method ensuring a structured and easy to follow process.
Our hands-on consultants helps you with challenges such as:
– Building product and corporate strategy
– Establishing product roadmap
– Creating Product marketing plans
– Messaging alignment
– Creation of value proposition
– Creating go-to-market plans
– Drive innovation projects
Read more about our offerings under “goal selection”. Scroll down.
Our services are designed to help b2b technology companies with challenges such as:
Being pushed around by single customers
Not being in control of the product development roadmap
Not scaling due to limited product market fit
A disconnect between product development and sales execution
Typical benefits obtained by organization we have helped. Examples of benefits:
![PM Focus](https://www.pmfocus.dk/wp-content/uploads/2023/08/1.png)
DRIVE BUSINESS GROWTH
Achieve a Product Roadmap in line with your strategy based on validated market fit.
![PM Focus](https://www.pmfocus.dk/wp-content/uploads/2023/08/2.png)
FAST RESPONSE TO CHANGING MARKET NEEDS
React towards changing needs in the market strengthening your competitive position in the market.
![PM Focus](https://www.pmfocus.dk/wp-content/uploads/2023/08/3.png)
STAND OUT IN THE MARKET
Empowered sales teams and clear market communication with precise and impactful launch plan for execution aligned across teams based on value proposition-based
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UNLOCK NEW GROWTH OPPORTUNITIES
Drive business growth and increase market share by applying test -> measure -> learn -> build methodology.
![PM Focus](https://www.pmfocus.dk/wp-content/uploads/2023/08/Photo-Markus-Lindemann-.png)
"Sales was heard and market requirements were brought into focus. All this improved communication with customers and partners and, after a few iterations, led to a better understanding of business requirements in all departments."
COO, Markus Lindeman, Configit
![PM Focus](https://www.pmfocus.dk/wp-content/uploads/2023/08/Photo-Henrik-Hulgaard.png)
At Configit, Harpreet has been the driver for an outside in approach to product management in which new features are driven by market needs rather than from a few key customers. Harpreet’s positive energy, engagement and extensive toolbox makes him a great facilitator whenever a group of people must come together and decide on a path forward.
CTO, Henrik Hulgaard, Configit